Project Overview

Prompt
Create a role-play toy for preschoolers that integrates a compound, like sensory sand or slime.
Timeline
1 semester
Skills Used
Research
Ideation
Prototyping
SOLIDWORKS
Autodesk Fusion
 
KeyShot
Completed For
Hape Toys
Team Size
6 people

Project Information

Product Innovation Lab (iLab) is a class where students collaborate in teams, designing a consumer product for a corporate sponsor.
Our class worked with Hape, an international toy brand and manufacturer. Their products often use premium materials, focus on pretend role-play, and have natural themes and styling.

Project Brief

Create a pretend role-play toy for preschoolers that integrates a compound, like sensory ("kinetic") sand or slime.

Suggested Areas of Exploration

Technology

Can technology be integrated into the toy without connecting to another device?

Modularity & Versatility

Can it be portable, offer add-on sets, or transform into something else?

Education

Could the toy teach through role-play?

STEM

Could compounds teach STEM basics to preschoolers?

Trends

Can toy trends across age groups be integrated?

Research Takeaways

We were asked to dissect the Hape brand language, look at current compound toys, and understand their shortcomings. Then our team split to research different categories.

Compounds are messy and difficult to clean.

  • Slime notoriously dries out and permanently stains fabric.
  • Sensory sand gets separated and lost easier, but can be easily vacuumed.
  • Containment is a top priority for compounds.

Current compound toys are often messy and short-lived.

  • Many compound toys are food- and construction-based.
  • Some emphasize mixing colors, but mixed compounds can't be separated which compromises the play experience.
  • Single-use experiment kits are common for older children.
  • Most sets fail to contain the compound effectively.

Category: STEM

  • Many STEM compound toys are too complex for pre-schoolers.
  • Some focus on basic spacial reasoning skills or conditional logic.
  • Others are basic chemistry mixtures or building kits.

Category: Builder Role-play

  • Beyond basic molding tools and bricks, compound toys don't typically encourage imaginative building.
  • Other toys mimic trades jobs with simplified tools.
  • These simplified tools safely build motor skills.

Initial Concept Ideation

Group Ideation & Affinity Sorting

After presenting our individual ideation, we ideated together as a group and sorted our ideas into categories:

Category-Based Ideation

Each of us chose categories to do more research and ideation on. My categories were STEM and builder role play. We each brought new ideas and voted on which ones we would present to Hape.

Concept Presentations

After selecting our concepts, we each rendered and presented one to Hape. They selected two concepts to explore further.

Low-Fidelity Prototyping

Using that feedback, we brainstormed six different ways to vary the original concepts, then prototyped each variation in pairs.

Waste Management Model

Analysis & Display Lab Model

Selected Concepts

Second Prototyping Round

Mars Biome Boxes

Little Loop

Simplifying The Turning Mechanism

Children struggled to use the crank mechanism during testing, often spinning the barrel by hand instead. Additionally, our survey respondents raised concern over independent usability. For this round, we removed the crank and lowered the body to make it easier to turn by hand.

Removing Pinch Points

In the last model, fingers could pinch if the barrel was spun while feeding the composter. In this model, we added outer rollers, removed the center spindle, and moved the mouth to eliminate pinch points.

A Major Design Shift

After trying other ideas, we decided to make these changes about halfway through the 2-week prototyping cycle. This gave us about a week to completely overhaul the model.

Final Round

Issues to Address

Moving into the final round, we considered feedback from our instructors and during play-testing sessions:

Spinning & Mixing

Sensory sand tended to clump together rather than break apart, and spinning felt a bit rough.

Mouth Size

The mouth opening was too small to fit most hands.

Rear Door

The door was difficult to close and felt flimsy.

Molds

Up to this point, we used mostly off-the-shelf molds, which were difficult to use and unrefined.

Process

Aesthetic Iteration

With our efforts focused on a single, polished model, our team focused on filling out the form of Little Loop and refining its visual identity.

Refining the Mechanism

To make the mechanism more effective and smooth, I integrated bearings and built a mechanism for tearing sensory sand apart rather than tumbling it.

Collaborative CAD

Instead of working offline on different software, we collaborated in Fusion where we could combine SubD and parametric models into a single part.

Final

Prototype

Photo of final prototype

Renders & Graphics

Render of Little Loop and play mat

Full Bill of Materials Composter Bill of Materials

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